TravelTech Lab launches a new open innovation challenge with the aim of finding the best start-ups that using emerging virtual technologies (VR, AR, gamification, artificial intelligence and beyond) that may help B2B travel players to remove friction, enhance efficiency in their operations, create more compelling experiences, and reshape distribution within the Travel Tech Industry

More information available in the Terms and Conditions



  • Oct 24th, 2023.

    Opening of the Call

  • Dec 12th , 2023

    Application deadline

  • Jan 10th, 2024

    Communication of
    shortlisted candidates

  • February 2024

    Pitch to the Selection

  • February 2023

    Selection of the winner

  • 1 2


    The winning project will be able to benefit from:

    Office Space - Environment

    Access to office in an entrepreneurial environment in Madrid or Palma de Mallorca

    Founded Pilot - Hotelbeds

    One of the selected companies will develop a pilot with HotelBeds to validate their solution.

    Expertise - Hotelbeds'

    Access to HotelBeds experts in travel tech.

    Business Opportunities

    Relation with Hotelbeds business units to validate the solution and the business model.

    Comms - Press releases

    Presence in social media, press realises and ecosystem events.

    Network - Hotelbeds'

    HotelBeds extensive network with more than 300K hotels and partners

    Are you up for the challenge?

    Join us in our mission to transform the TravelTech industry by submitting your proposal.


    Contact us

    In case of any issue, please contact us